{"id":1758,"date":"2025-11-25T23:26:11","date_gmt":"2025-11-25T19:26:11","guid":{"rendered":"https:\/\/www.actutech.app\/perplexity-says-its-ai-personal-shopper-puts-you-first\/"},"modified":"2025-11-25T23:26:11","modified_gmt":"2025-11-25T19:26:11","slug":"perplexity-says-its-ai-personal-shopper-puts-you-first","status":"publish","type":"post","link":"http:\/\/www.actutech.app\/en\/perplexity-says-its-ai-personal-shopper-puts-you-first\/","title":{"rendered":"Perplexity says its AI personal shopper \u2018puts you first\u2019"},"content":{"rendered":"<figure>\n<p><img decoding=\"async\" alt=\"\" data-caption=\"\" data-portal-copyright=\"\" data-has-syndication-rights=\"1\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2025\/08\/STK271_PERPLEXITY_D.jpg?quality=90&amp;strip=all&amp;crop=0,0,100,100\" \/><figcaption>\n\t\t<\/figcaption><\/p><\/figure>\n<p class=\"has-text-align-none\">Perplexity is ramping up its AI shopping experience going into the holiday season, just like <a href=\"https:\/\/www.theverge.com\/news\/828326\/chatgpt-shopping-research-chatgpt-buyers-guide\" target=\"_blank\" rel=\"noopener\">OpenAI<\/a> and <a href=\"https:\/\/www.theverge.com\/news\/819431\/google-shopping-ai-gemini-agentic-checkout-calling\" target=\"_blank\" rel=\"noopener\">Google<\/a>, with a <a href=\"https:\/\/www.perplexity.ai\/hub\/blog\/shopping-that-puts-you-first\" target=\"_blank\" rel=\"noopener\">free AI-powered shopping feature<\/a> that is available now to US users. Its AI assistant looks similar to what we\u2019ve seen from ChatGPT\u2019s shopping research, as users type in what they\u2019re looking for and refine the results with follow-up questions. The recommended products show up as cards with specs and reviews, and users can buy products directly through Perplexity from merchants that support PayPal.\u00a0<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2025\/11\/Perplexity-winter-sweater.png?quality=90&amp;strip=all&amp;crop=0,0,100,100\" alt=\"\" title=\"\" data-has-syndication-rights=\"1\" data-caption=\"\" data-portal-copyright=\"Screenshot: Perplexity\" \/><\/p>\n<p class=\"has-text-align-none\">If you ask for a jacket to wear on your commute by ferry across the Bay to San Francisco, Perplexity says the chatbot will remember this past interaction to inform its recommendation when you later ask for boots. It\u2019s available now on the desktop and web, with mobile access via\u00a0 iOS and Android due in \u201cthe coming weeks.\u201d\u00a0<\/p>\n<p class=\"has-text-align-none\">Perplexity says its \u201cInstant Buy\u201d partnership with PayPal allows merchants to stay in the retail loop and build relationships with customers, \u201cjust as they would on their own sites,\u201d perhaps as a way to address what <em>The Verge<\/em> EIC Nilay Patel<em> <\/em>has <a href=\"https:\/\/www.theverge.com\/podcast\/823909\/the-doordash-problem-ai-agents-web-amazon-perplexity-lawsuit\" target=\"_blank\" rel=\"noopener\">described as \u201cthe DoorDash problem.\u201d<\/a>\u00a0\u00a0<\/p>\n<div class=\"youtube-embed\"><\/div>\n<p class=\"has-text-align-none\">Perplexity\u2019s announcement post takes digs at search bars that it says \u201cfail at exploration\u201d and editorial outlets that \u201cprioritize affiliate revenue over matching readers to the exact products they\u2019ll love\u201d (maybe you could take a look at our Black Friday guide and see how it measures up?). Online shopping, Perplexity says, tends to focus on speedy checkouts, \u201cnot the joy\u201d of shopping. Instead, Perplexity says its AI assistants, also called agents by other companies, \u201cunderstand intent, remember preferences, and act as extensions of how users would approach a task on their own.\u201d<\/p>","protected":false},"excerpt":{"rendered":"<p>Perplexity is ramping up its AI shopping experience going into the holiday season, just like OpenAI and Google, with a [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1758","post","type-post","status-publish","format-standard","hentry","category-non-classe"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts\/1758","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/comments?post=1758"}],"version-history":[{"count":0,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts\/1758\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/media?parent=1758"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/categories?post=1758"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/tags?post=1758"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}