{"id":304,"date":"2025-05-31T01:37:42","date_gmt":"2025-05-30T21:37:42","guid":{"rendered":"https:\/\/www.actutech.app\/grindrs-new-right-now-feature-brings-a-spicy-live-feed-to-the-hookup-app\/"},"modified":"2025-05-31T01:37:42","modified_gmt":"2025-05-30T21:37:42","slug":"grindrs-new-right-now-feature-brings-a-spicy-live-feed-to-the-hookup-app","status":"publish","type":"post","link":"http:\/\/www.actutech.app\/en\/grindrs-new-right-now-feature-brings-a-spicy-live-feed-to-the-hookup-app\/","title":{"rendered":"Grindr\u2019s new Right Now feature brings a spicy live feed to the hookup app"},"content":{"rendered":"
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Grindr has always excelled at helping its users find folks looking to spend some quality time together, but the hookup app is looking to speed up the \u201clooking?<\/a>\u201d process even more with its latest feature.<\/p>\n

Today, Grindr announced that Right Now, its social media-like live feed feature, is rolling out to all of the platform\u2019s users following a pilot test in select markets<\/a>. Unlike Grindr\u2019s traditional grid that shows you an array of other users\u2019 profiles based on how far away they are, Right Now functions a bit more like X \/ Twitter and displays a stream of recent posts that can include both text and photos.\u00a0<\/p>\n

Right Now posts disappear from the live feed after an hour, and while they don\u2019t have <\/em>to be used for hookup purposes, posters can hit a toggle specifying whether they\u2019re looking to host (read: have someone over for fun.) At launch, Grindr says users in certain locations \u201cwill receive a number of free hour-long Right Now sessions per week (refreshed every Friday)\u201d meaning that the feed will only be accessible in hour-long windows. Down the line, the company also plans to make more sessions available to purchase.<\/p>\n

\"A<\/p>\n

In a press release about the new feature<\/a>, Grindr\u2019s chief product officer, AJ Balance, explained that Right Now was designed to help people \u201cfind exactly what they want, when they want it \u2013 without the guesswork.\u201d<\/p>\n

\u201cWe built this intention-based feature based on feedback from our community so they can connect with like-minded people without wasting time on mismatched expectations,\u201d Balance said. \u201cThe response to our initial March launch was so strong we accelerated the global rollout ahead of schedule because it\u2019s clear people want this\u2026 well, right now.\u201d<\/p>\n

Grindr is not the first app of its kind to introduce functionality clearly inspired by social media platforms. Sniffies, a more cruising-focused Grindr competitor that doesn\u2019t require signing up for an account and allows users to post sexually explicit photos on their public profiles, has had a feature similar to Right Now for some time. But Right Now\u2019s widespread launch is the latest phase of Grindr\u2019s larger plan to roll out a series of new features<\/a> \u2014 many of which are powered by generative artificial intelligence \u2014 meant to boost revenue and make users see the app as \u201cthe Global Gayborhood in Your Pocket\u2122.\u201d\u00a0<\/p>\n

Previously, Grindr introduced A-List, a tool that uses Anthropic\u2019s Claude Sonnet 3.7 model and Amazon Web Services\u2019 Bedrock to summarize chats with the intention of helping users rekindle \u201cmeaningful past connections\u201d and pursue \u201chigh-potential matches.\u201d Bloomberg<\/em> reports<\/a> the same platform is now underpinning Grindr\u2019s Wingman<\/a>, a generative AI assistant that can draft chat responses for users who can\u2019t think of things to say for themselves, provide sex tips<\/a>, and give suggestions about places that might make for good dates. Some of Grindr\u2019s AI features are free to try, but for continued access to them, the company requires users to sign up for its monthly subscription plans.<\/p>\n

All of the features are part of Grindr\u2019s effort to bring in more money and staunch the financial bleeding that came following its initial public offering in 2022. As Platformer<\/em> reported last year<\/a>, Grindr\u2019s stock price plummeted by 70 percent following its SPAC<\/a>, and the company has been scrambling to establish new revenue streams amid employee unionization efforts and internal concerns that Grindr \u201cwas losing its progressive culture.\u201d<\/p>\n

At the Wall Street Journal<\/em>\u2018s Future of Everything conference<\/a> this week, Grindr\u2019s CEO George Arison spoke about how AI has changed his own productivity, and his desire for the company to start thinking about how the technology can be more deeply integrated into its services.<\/p>\n

\u201cFor all the new things that we build, I want them to be built as if we are an AI-native startup,\u201d Arison said. \u201cIf you\u2019re going to do marketing for this, great; start thinking with AI first and then go to people because that\u2019s how I think companies are going to be built moving forward and that\u2019s what we should be doing as a business as well.\u201d<\/p>","protected":false},"excerpt":{"rendered":"

Grindr has always excelled at helping its users find folks looking to spend some quality time together, but the hookup […]<\/p>","protected":false},"author":1,"featured_media":305,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-304","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classe"],"jetpack_featured_media_url":"http:\/\/www.actutech.app\/wp-content\/uploads\/2025\/05\/Right_Now_Header-kLJwel.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts\/304","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/comments?post=304"}],"version-history":[{"count":0,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts\/304\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/media\/305"}],"wp:attachment":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/media?parent=304"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/categories?post=304"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/tags?post=304"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}