{"id":436,"date":"2025-06-11T14:45:22","date_gmt":"2025-06-11T10:45:22","guid":{"rendered":"https:\/\/www.actutech.app\/amazon-is-about-to-be-flooded-with-ai-generated-video-ads\/"},"modified":"2025-06-11T14:45:22","modified_gmt":"2025-06-11T10:45:22","slug":"amazon-is-about-to-be-flooded-with-ai-generated-video-ads","status":"publish","type":"post","link":"http:\/\/www.actutech.app\/en\/amazon-is-about-to-be-flooded-with-ai-generated-video-ads\/","title":{"rendered":"Amazon is about to be flooded with AI-generated video ads"},"content":{"rendered":"
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The tool provides Amazon sellers with six AI-generated clips to choose from, among other features.<\/figcaption><\/p><\/figure>\n

Amazon is making it easier for sellers to quickly create generative AI ads on its platform, sometimes with just a single click. Amazon Ad\u2019s Video Generator<\/a>, a free advertising tool introduced in beta last year<\/a>, now has some new tricks and is generally available for sellers in the US<\/a> to create \u201cphotorealistic video assets\u201d in five minutes or less.<\/p>\n

New capabilities include motion improvements to show items in action, which Amazon says is best for showcasing products like toys, tools, and worn accessories. For example, Video Generator can now create clips that show someone wearing a watch on their wrist and checking the time, instead of simply displaying the watch on a table. The tool generates six different videos to choose from, and allows brands to add their logos to the finished results.<\/p>\n

The Video Generator can now also make ads with multiple connected scenes that include humans, pets, text overlays, and background music. The editing timeline shown in Amazon\u2019s announcement video suggests the ads max out at 21 seconds.. The resulting ads edge closer to the traditional commercials we\u2019re used to seeing while watching TV or online content, compared to raw clips generated by video AI tools like OpenAI\u2019s Sora<\/a> or Adobe Firefly<\/a>.<\/p>\n

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A new video summarization feature can create condensed video ads from existing footage, such as demos, tutorials, and social media content. Amazon says Video Generator will automatically identify and extract key clips to generate new videos formatted for ad campaigns. A one-click image-to-video feature is also available that creates shorter GIF-style clips to show products in action.<\/p>\n

We\u2019ll likely see Amazon retailers utilizing AI-generated video ads in the wild now that the tool is generally available in the US and costs nothing to use \u2014 unless the ads are so convincing that we don\u2019t notice anything at all.<\/p>","protected":false},"excerpt":{"rendered":"

The tool provides Amazon sellers with six AI-generated clips to choose from, among other features. Amazon is making it easier […]<\/p>","protected":false},"author":1,"featured_media":437,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-436","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classe"],"jetpack_featured_media_url":"http:\/\/www.actutech.app\/wp-content\/uploads\/2025\/06\/Amazon-Ads-Video-Generator-yfK7ye.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts\/436","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/comments?post=436"}],"version-history":[{"count":0,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts\/436\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/media\/437"}],"wp:attachment":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/media?parent=436"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/categories?post=436"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/tags?post=436"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}