{"id":592,"date":"2025-06-22T17:00:00","date_gmt":"2025-06-22T13:00:00","guid":{"rendered":"https:\/\/www.actutech.app\/what-happens-when-ai-comes-for-our-fonts\/"},"modified":"2025-06-22T17:00:00","modified_gmt":"2025-06-22T13:00:00","slug":"what-happens-when-ai-comes-for-our-fonts","status":"publish","type":"post","link":"http:\/\/www.actutech.app\/en\/what-happens-when-ai-comes-for-our-fonts\/","title":{"rendered":"What happens when AI comes for our fonts?"},"content":{"rendered":"<figure>\n<p><img decoding=\"async\" alt=\"\" data-caption=\"\" data-portal-copyright=\"\" data-has-syndication-rights=\"1\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2025\/06\/257666_futureproofing_jgibbs-typography_dd2354.jpg?quality=90&amp;strip=all&amp;crop=0,0,100,100\" \/><figcaption>\n\t\t<\/figcaption><\/p><\/figure>\n<p class=\"has-drop-cap has-text-align-none\">Monotype is keen for you to know what AI <em>might <\/em>do in typography. As one of the largest type design companies in the world, Monotype owns Helvetica, Futura, and Gill Sans &#8211; among 250,000 other fonts. In the typography giant&rsquo;s 2025 <a href=\"https:\/\/www.monotype.com\/type-trends\" target=\"_blank\" rel=\"noopener\"><em>Re:Vision<\/em> trends report<\/a>, published in February, Monotype devotes an entire chapter to how AI will result in a reactive typography that will \u00ab\u00a0leverage emotional and psychological data\u00a0\u00bb to tailor itself to the reader. It might bring text into focus when you look at it and soften when your gaze drifts. It could shift typefaces depending on the time of day and light level. It could even adapt to reading speeds and emphasize the important portions of online text for greater engagement. AI, the report suggests, will make type accessible through \u00ab\u00a0intelligent agents and chatbots\u00a0\u00bb and let anyone generate typography regardless of training or design proficiency. How that will be deployed isn&rsquo;t certain, possibly as part of proprietarily trained apps. Indeed, how<em> any<\/em> of this will work remains nebulous.<\/p>\n<p class=\"has-text-align-none\">Monotype isn&rsquo;t alone in this kind of speculation. Typographers are keeping a close eye on AI as designers start to adopt tools like Midjourney for ideation and Replit  \u2026<\/p>\n<p><a href=\"https:\/\/www.theverge.com\/ai-artificial-intelligence\/688637\/typography-fonts-ai\" target=\"_blank\" rel=\"noopener\">Read the full story at The Verge.<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Monotype is keen for you to know what AI might do in typography. As one of the largest type design [&hellip;]<\/p>","protected":false},"author":1,"featured_media":593,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-592","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classe"],"jetpack_featured_media_url":"http:\/\/www.actutech.app\/wp-content\/uploads\/2025\/06\/257666_futureproofing_jgibbs-typography_dd2354-Pt3LcY.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts\/592","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/comments?post=592"}],"version-history":[{"count":0,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts\/592\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/media\/593"}],"wp:attachment":[{"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/media?parent=592"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/categories?post=592"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/tags?post=592"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}