{"id":2157,"date":"2026-01-21T03:06:25","date_gmt":"2026-01-20T23:06:25","guid":{"rendered":"https:\/\/www.actutech.app\/netflix-earned-1-5-billion-from-ads-in-2025\/"},"modified":"2026-01-21T03:06:25","modified_gmt":"2026-01-20T23:06:25","slug":"netflix-earned-1-5-billion-from-ads-in-2025","status":"publish","type":"post","link":"https:\/\/www.actutech.app\/en\/netflix-earned-1-5-billion-from-ads-in-2025\/","title":{"rendered":"Netflix earned $1.5 billion from ads in 2025"},"content":{"rendered":"<figure>\n<p><img decoding=\"async\" alt=\"\" data-caption=\"\" data-portal-copyright=\"\" data-has-syndication-rights=\"1\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2025\/03\/acastro_STK072_02.jpg?quality=90&amp;strip=all&amp;crop=0,0,100,100\" \/><figcaption>\n\t\t<\/figcaption><\/p><\/figure>\n<p class=\"has-text-align-none\">Netflix&rsquo;s advertising business more than doubled its advertising revenue to $1.5 billion from 2024 to 2025 &#8211; and it&rsquo;s on track to keep growing. \u00ab\u00a0We expect that [advertising] business to roughly double again in &rsquo;26 to about $3 billion,\u00a0\u00bb Netflix co-CEO Greg Peters said <a href=\"https:\/\/www.youtube.com\/watch?v=GYqP8zJLYKk\" target=\"_blank\" rel=\"noopener\">during an earnings call<\/a> on Tuesday, hours ahead of its live viewer <a href=\"https:\/\/www.theverge.com\/entertainment\/864424\/netflix-star-search-live-voting\" target=\"_blank\" rel=\"noopener\">voting-enabled <em>Star Search<\/em> event<\/a>. \u00ab\u00a0We&rsquo;re making good progress, and the opportunity ahead of us is massive.\u00a0\u00bb<\/p>\n<p class=\"has-text-align-none\">The jump comes as Netflix&rsquo;s ad-supported streaming subscription continues to grow, with the company&rsquo;s $7.99 per month plan <a href=\"https:\/\/www.theverge.com\/news\/667042\/netflix-ad-supported-tier-94-million-users-upfront-2025\" target=\"_blank\" rel=\"noopener\">reaching more than 94 million people<\/a> each month as of May 2025. Netflix aims to la \u2026<\/p>\n<p><a href=\"https:\/\/www.theverge.com\/news\/864451\/netflix-advertising-revenue-doubled-q4-2025-earnings\" target=\"_blank\" rel=\"noopener\">Read the full story at The Verge.<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Netflix&rsquo;s advertising business more than doubled its advertising revenue to $1.5 billion from 2024 to 2025 &#8211; and it&rsquo;s on [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2157","post","type-post","status-publish","format-standard","hentry","category-non-classe"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts\/2157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/comments?post=2157"}],"version-history":[{"count":0,"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts\/2157\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/media?parent=2157"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/categories?post=2157"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/tags?post=2157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}