{"id":2371,"date":"2026-02-19T23:40:42","date_gmt":"2026-02-19T19:40:42","guid":{"rendered":"https:\/\/www.actutech.app\/after-search-party-backlash-ring-is-still-avoiding-the-bigger-questions\/"},"modified":"2026-02-19T23:40:42","modified_gmt":"2026-02-19T19:40:42","slug":"after-search-party-backlash-ring-is-still-avoiding-the-bigger-questions","status":"publish","type":"post","link":"https:\/\/www.actutech.app\/en\/after-search-party-backlash-ring-is-still-avoiding-the-bigger-questions\/","title":{"rendered":"After Search Party backlash, Ring is still avoiding the bigger questions"},"content":{"rendered":"<figure>\n<p><img decoding=\"async\" alt=\"\" data-caption=\"Siminoff acknowledged in an interview with The New York Times that including maps that showed mass surveillance in an ad was a mistake. | Screenshot from Ring video\" data-portal-copyright=\"Screenshot from Ring video\" data-has-syndication-rights=\"1\" src=\"https:\/\/platform.theverge.com\/wp-content\/uploads\/sites\/2\/2026\/02\/Screenshot-2026-02-10-at-7.36.46%E2%80%AFPM.png?quality=90&amp;strip=all&amp;crop=0,0,100,100\" \/><figcaption>\n\tSiminoff acknowledged in an interview with The New York Times that including maps that showed mass surveillance in an ad was a mistake. | Screenshot from Ring video\t<\/figcaption><\/p><\/figure>\n<p class=\"has-text-align-none\">Ring founder Jamie Siminoff has been on an \u00ab\u00a0explanation tour,\u00a0\u00bb as <em>The New York Times<\/em> puts it, following the fallout from its <a href=\"https:\/\/www.theverge.com\/tech\/876866\/ring-search-party-super-bowl-ad-online-backlash\" target=\"_blank\" rel=\"noopener\">Super Bowl ad and the introduction of its Search Party feature<\/a>.<\/p>\n<p class=\"has-text-align-none\">In <a href=\"https:\/\/www.nytimes.com\/2026\/02\/19\/business\/ring-super-bowl-ad-privacy.html?partner=slack&amp;smid=sl-share\" target=\"_blank\" rel=\"noopener\">an interview with <em>The Times<\/em> this week<\/a>, Siminoff explained that he understands people&rsquo;s concerns and that \u00ab\u00a0maybe people were &lsquo;triggered&rsquo; by an image in the ad that showed blue rings radiating out from suburban homes. There will be fewer maps in any future ads, he said.\u00a0\u00bb<\/p>\n<p class=\"has-text-align-none\">Graphics in ads are not the problem. The problem is the potential for Ring&rsquo;s vast network of AI-powered camera technology to <a href=\"https:\/\/www.404media.co\/with-ring-american-consumers-built-a-surveillance-dragnet\/\" target=\"_blank\" rel=\"noopener\">be turned into a surveillance tool<\/a>, one accessible to law en \u2026<\/p>\n<p><a href=\"https:\/\/www.theverge.com\/news\/881339\/after-search-party-backlash-ring-is-still-avoiding-the-bigger-questions\" target=\"_blank\" rel=\"noopener\">Read the full story at The Verge.<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Siminoff acknowledged in an interview with The New York Times that including maps that showed mass surveillance in an ad [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2371","post","type-post","status-publish","format-standard","hentry","category-non-classe"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts\/2371","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/comments?post=2371"}],"version-history":[{"count":0,"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/posts\/2371\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/media?parent=2371"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/categories?post=2371"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.actutech.app\/en\/wp-json\/wp\/v2\/tags?post=2371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}